What Is A Landing Page?
A landing page is in essence a one-page webpage that an end-user is directed to after clicking on an online advertisement.
The Goal Of A Landing Page Is To:
1. Convince an end-user to purchase a specific product or service -OR-
2. Encourage an end-user to fill out a form for the purpose of generating a lead
This desired action is called a "conversion". The efficiency or quality of the landing page can be measured by the conversion rate of visitors into actions.
Landing pages are heavily used for Pay Per Click PPC campaigns, and is a way to monitor the effectiveness of paid ads. By adding parameters to the linking URL, marketers can compare ad effectiveness based on relative click-through rates.
Choose From One Of Our Exciting Landing Page Designs
The following landing pages were designed by Affinity's artists to drive successful PPC campaigns. Click on the the following examples for enlarged images.
Rounded Corners
A visually stunning rounded corner design. High-impact graphics deliver your message while incorporating the latest trendy look. Click here to learn more about the Rounded Corner landing page.
Contemporary Business
An Elegant business solution for those wanting to express a message without visually overwhelming their target audience's sensibilities. Click here to learn more about the Contemporary Business landing page.
Small Business
A Simple, straightforward and sensible design. Everything a small business needs to get the message across an in inviting and easily accessible form. Click here to learn more about the Small Business landing page.